Generated by Rank Math SEO, this is an llms.txt file designed to help LLMs better understand and index this website. # 24metrics - Click & Affiliate Fraud Prevention: 24metrics offers Click / Affiliate Fraud Prevention in combination with Email Validation Checks, Website Protection against Bots, Account Take Overs. Our focus is realtime prevention of fraudulent traffic from Proxies, Bots, Duplicate Signup, Account Take Overs or Website attacks. We offer the full range from affordable entry plans all the way to fully customized Enterprise Plans including Custom Feature development. ## Sitemaps [XML Sitemap](https://www.24metrics.com/sitemap_index.xml): Includes all crawlable and indexable pages. ## Posts - [Affiliate Fraud: Learn about the 8 types of Fraud](https://www.24metrics.com/learn/affiliate-fraud/): You approve a new partner. The clicks come in fast. Conversions look healthy for a week. Then your finance team asks why the channel's cost per acquisition jumped 30 percent while your real customer count barely moved. That gap is almost always affiliate fraud, and most teams only spot it after they have already paid for it. - [Affiliate Link Tester & Checker – Find Broken Links Fast](https://www.24metrics.com/learn/affiliate-link-checker/): An effective affiliate link checker needs to do more than ping a URL and check for a 200 response. It should: - [MFA Sites: How Made-for-Advertising Websites Waste Your Ad Budget](https://www.24metrics.com/learn/made-for-advertising/): MFA sites (Made-for-Advertising) are websites created with a single purpose: generating ad revenue through traffic arbitrage. The operator buys cheap clicks from content recommendation widgets or social media clickbait, sends visitors to pages stuffed with ad placements, and pockets the difference between what they paid for the traffic and what they earned from the impressions. - [Typosquatting – How Fraudsters use it to steal commissions](https://www.24metrics.com/learn/typosquatting/): Typosquatting is a type of domain fraud where someone registers a misspelled version of a well-known brand domain (e.g., "amazn.com" instead of "amazon.com") to intercept users who mistype a URL. In affiliate marketing, typosquatters use these fake domains to redirect visitors through affiliate tracking links, stealing commissions on traffic the brand already owned. - [Residential Proxy Detection Guide](https://www.24metrics.com/learn/how-to-detect-residential-proxies/): Effective residential proxy detection cannot depend solely on IP reputation. The most sophisticated approach combines multiple signals. - [Mobile Ad Fraud: How to Detect Fake Installs, Bots & Offer Wall Abuse](https://www.24metrics.com/learn/how-to-detect-fake-app-installs/): Mobile ad fraud is any deliberate activity that manipulates mobile advertising metrics to generate illegitimate revenue. This includes faking app installs, simulating in-app events, hijacking attribution, and using bots to complete offer wall tasks. - [Cookie Stuffing: How Affiliates Steal Your eCommerce Revenue](https://www.24metrics.com/learn/cookie-stuffing-how-to-stop-it/): Cookie stuffing is one of the oldest and most damaging forms of affiliate fraud, and it is making headlines again. According to Juniper Research, $84 billion was lost to ad fraud in 2023, with affiliate fraud accounting for a significant share. For eCommerce brands running CPA campaigns, cookie stuffing can silently drain 15% to 25% of your affiliate budget without delivering any real value. - [How to Stop Fake Leads Without Captchas](https://www.24metrics.com/features/how-to-stop-fake-leads-without-captchas/): At the same time, bot traffic has surpassed human traffic on the web for the first time in history. This creates a difficult choice for marketers: add friction that drives away legitimate prospects, or keep your forms open and deal with the noise.The good news? You don't have to choose. There's a smarter approach that combines IP intelligence with AI screening to stop fake leads before they reach your inbox, without making real visitors jump through hoops. - [How to Stop Fake Leads and Bot Traffic: An 11-Step Defense Guide](https://www.24metrics.com/learn/guide-to-stopping-fake-leads-and-bots-on-your-website/): For performance marketers, affiliate managers, and CMOs, fake leads don't just waste sales time. They corrupt your data, inflate your cost-per-acquisition, damage relationships with quality partners, and drain 15-25% of your affiliate marketing budget on traffic that will never convert. - [CSV Conversion Fraud Scanner](https://www.24metrics.com/features/affiliate-fraud-csv-scanner/): The challenge: you didn’t have a fraud prevention system in place at the time, or you only want to re-scan historic data to validate the results. Doing this manually can be painful, slow, and error-prone. That’s exactly why we built our CSV Importer — to give you a fast, flexible, and self-serve way to run your own analyses without complex setup. - [Building a ClickBot with DeepSeek](https://www.24metrics.com/learn/building-a-fake-clickbot-with-ai/): AI is the hot topic of 2025 and there are new developments about it everyday. Whether its OpenAI, Claude, Gemini, Mistral or open source models like DeepSeek R1 and Metas' LLama they are all powerful and they are getting better every week. You are probably already using AI for your everyday tasks but are you aware how easy it has become for non technical fraudsters to build malicious bots that signup to your website, fill out forms or just click on your ads ? If not read on because you might be suprised! - [AppMetrica and 24Metrics Anti-Fraud Partnership](https://www.24metrics.com/features/appmetrica-fraud-partnership/): As mobile devices become more and more prevalent, so does mobile app fraud. It increased by 40% over the past two years. Industry experts estimate that as many as 31% of iOS apps and 25% of Android app installs are fraudulent. - [Mobile Fraud Trends 2025](https://www.24metrics.com/learn/mobile-fraud-trends-2025/): Mobile ad fraud is escalating in 2025, draining billions from advertiser budgets. With global mobile ad spend surpassing $400 billion (Statista, 2025), fraudsters are launching increasingly complex attacks, from fake installs to click injection and impression spoofing. - [Guide to battle Affiliate Fraud in eCommerce](https://www.24metrics.com/learn/ecommerce-fraud-protection/): Affiliate marketing has become a cornerstone of eCommerce growth, driving billions in revenue annually. However, with great opportunity comes significant risk. Affiliate fraud costs businesses an estimated $1.4 billion annually, making it one of the most pressing challenges facing digital marketers today. - [Ad Fraud Detection Is Useless Without the Right Data](https://www.24metrics.com/learn/data-fraud-limitations/): As digital advertising and e-commerce continue to grow, ad fraud has become a major threat to profitability and data integrity. Preventing fraud in real-time requires more than just blacklists and rules, it demands the right data points at the right time. Without them, fraud detection systems are blind due to data fraud limitations. - [Gaming AdExchange Algorithms with Fake Conversions](https://www.24metrics.com/learn/ecommerce-affiliate-fraud/): In the ever-evolving landscape of digital advertising, Cost Per Mille (CPM) remains a prevalent pricing model. Under this model, advertisers pay for every thousand impressions their ads receive. However, this model isn’t without its vulnerabilities. One of the key concerns has been the manipulation of the CPM bidding algorithm by fraudsters, particularly through generating manual conversions. Surprisingly, marketers often overlook the connection between impression fraud and conversion fraud, considering them separate entities. This article aims to shed light on how these two forms of fraud are intertwined and how fraudsters exploit this loophole to their advantage. ## Pages - [IPqualityscore Alternative for Fraud Prevention](https://www.24metrics.com/comparison-ipqs/): 24metrics is a transparent, affordable alternative to IPQS. Instead of overpriced and a limited set of checks, you get real-time click,  conversion and screening, industry preset filters, and clear performance insights. - [Best Anura Alternative for Fraud Detection](https://www.24metrics.com/comparison-anura/): 24metrics is a powerful Anura alternative, delivering transparent traffic quality insights, smarter optimization, and better ROI using real performance data. - [Google Ads Fraud Detection Integration](https://www.24metrics.com/integrations/google-ads/): Google Ads clients gain real-time fraud protection through 24metrics, detecting suspicious clicks, leads, and conversions instantly. The integration ensures accurate reporting, blocks fraudulent traffic, and provides detailed analytics on publisher performance. - [Branch Fraud Detection](https://www.24metrics.com/integrations/branch/): 24metrics protects Branch campaigns by blocking fraudulent clicks, installs, and in-app events in real time, ensuring accurate attribution, high-quality traffic, and reliable mobile analytics. - [Appmetrica Fraud Detection – Click and Install Screening](https://www.24metrics.com/integrations/appmetrica/): 24metrics protects AppMetrica campaigns by blocking fraudulent clicks, installs, and in-app events, ensuring accurate, high-quality, and trustworthy mobile analytics. - [Swaarm Fraud Detection – Click and Conversion Screening](https://www.24metrics.com/integrations/swaarm/): 24metrics protects Swaarm campaigns by blocking fraudulent traffic in real time, ensuring high-quality, privacy-compliant clicks, installs, and conversions. - [Fraud Detection for Cake Marketing Platform](https://www.24metrics.com/integrations/cake/): 24metrics blocks fraudulent clicks, installs, and conversions in CAKE, ensuring cleaner leads, accurate partner performance, and trustworthy reporting. - [Tune / HasOffers Fraud Detection](https://www.24metrics.com/integrations/tune/): 24metrics protects TUNE partner programs by blocking fraudulent clicks, installs, and conversions before reporting, ensuring accurate performance and trusted payouts. - [Singular Fraud Detection – Click and Install Screening](https://www.24metrics.com/integrations/singular/): 24metrics ensures only verified clicks, installs, and conversions enter Singular, providing accurate cross-channel analytics and trustworthy ROI insights. - [Appsflyer Fraud Detection – Click and Install Screening](https://www.24metrics.com/integrations/appsflyer/): Protect your app campaigns by blocking bots, click farms, spoofed devices, duplicates, and fake installs. Only verified users and events reach Appsflyer. - [Integr8 Fraud Detection – Click and Conversion Screening](https://www.24metrics.com/integrations/integr8/): Integr8 clients gain real-time fraud protection through 24metrics, detecting suspicious clicks, leads, and conversions instantly. The integration ensures accurate reporting, blocks fraudulent traffic, and provides detailed analytics on publisher performance. - [Adjust Fraud Detection – Click and Install Screening](https://www.24metrics.com/integrations/adjust/): Protect your app campaigns by blocking bots, click farms, duplicates, and fake installs. Only verified users and in-app events reach Adjust. - [Trackier Fraud Detection Solution](https://www.24metrics.com/integrations/trackier/): Protect your Trackier campaigns by blocking bots, spam, proxies, duplicates, and fake leads. Only verified clicks and conversions reach Trackier in real time. - [Everflow Fraud Detection – Click and Conversion Screening](https://www.24metrics.com/integrations/everflow/): Protect your Everflow campaigns from bots, fake leads, proxies, duplicates, and low-quality traffic while optimizing partner performance with 24metrics in real time. - [Affise Fraud Prevention Solution | 24metrics](https://www.24metrics.com/integrations/affise/): Best Affiliate Fraud Integration for Affise Affiliate Marketing Software. - [Fraud Prevention for your Marketing Platform](https://www.24metrics.com/integrations/): 24metrics Fraud Prevention supports more than +20 integrations including Affiliate Tracking Platforms, WebSites Tags, Realtime API, Google Ads and Mobile Measurement Platforms. - [Affiliate Link Checker](https://www.24metrics.com/affiliate-link-checker/): Broken links drain budget silently. No alerts, no warnings. Just lost conversions you discover weeks later in your reports. Our Link Checker validates every URL before it touches live traffic, catching dead destinations, redirect chains, geo failures, and broken deep links automatically. - [Pricing Page 24 metrics](https://www.24metrics.com/pricing/): 24metrics uses transparent, usage-based pricing. Plans start at €120/month and scale based on your traffic volume. Every plan includes full access to all fraud detection features, real-time blocking, and platform integrations. There are no hidden fees, no feature gating, and no surprises on your invoice. You can see exact pricing tiers on this page without needing to contact sales first. - [Enterprise Affiliate & Click Fraud Prevention](https://www.24metrics.com/enterprise/): Accurate Fraud Prevention that works across Clicks, Conversions and Impressions. A scalable solution built for enterprise customers. - [Realtime Click and Affiliate Fraud Prevention](https://www.24metrics.com/): Stop fraudulent Affiliate Traffic and identify fake conversions, bot registrations, cookie stuffing and much more. Our real-time click fraud detection & affiliate fraud prevention blocks malicious traffic in realtime. - [About Us](https://www.24metrics.com/about-us/): Our Mission: building software that protects affiliate marketers from fraud and automating work through the use of AI Agents. - [24metrics Blog](https://www.24metrics.com/blog/): Writing about latest trends and developments in Advertising Fraud related topics. - [Contact us](https://www.24metrics.com/contact/): BOOK A LIVE DEMO - [24metrics x Mrge webinar landing page](https://www.24metrics.com/mrge-24metrics-webinar/): OCTOBER 24, 2025 AT 10:00 - [Ad Fraud Prevention Software Comparison](https://www.24metrics.com/comparison/): 360 DEGREE FRAUD PREVENTION - [Google Ads – Fraud Prevention](https://www.24metrics.com/google-ads-click-fraud-prevention/): We are giving away 100 accounts of our Google Ads Click Fraud Prevention (worth 120 Euro / month) to the Reddit Community. It includes 50.000 Clicks per month. - [Account Takeover Protection & Cybersecurity](https://www.24metrics.com/cybersecurity/): Our cybersecurity platform protects small and mid-sized companies with comprehensive DDoS protection, bot management, endpoint checks, API security, email verification, and account takeover prevention—starting at just 120 Euro per month. Businesses can also access our free cybersecurity tool offering 100,000 clicks monthly protection that automatically blocks bots, VPN traffic, and suspicious IPs with simple, minutes-long installation. This makes enterprise-grade security accessible and affordable for growing companies without dedicated IT teams. - [Impression Fraud Detection Software](https://www.24metrics.com/impression-fraud-prevention/): 24metrics' real-time engine delivers advanced invalid traffic detection for RTB and impression advertising, instantly identifying bots, proxy networks, and ad stacking fraud within milliseconds of programmatic bidding. Our comprehensive platform detects non-compliant ads running on publisher sites while filtering VPN traffic and sophisticated bot networks before they impact campaign performance. We offer similar features like big players (e.g. Pixelate, Geoedge etc.) but with a 80% price cut. Interested to learn more? - [Contact Calendly](https://www.24metrics.com/contact_calendly/): Speak to an Fraud prevention expert Have questions or want to see how 24metrics can help stopping Click and Affiliate Fraud. Schedule a free, no-pressure call at a time that works for you. We’ll walk you through the platform, understand your needs, and show you how we can help. Start Free Trial Talk to us - [Imprint](https://www.24metrics.com/imprint/): The European Commission provides a platform for online dispute resolution (OS): https://ec.europa.eu/consumers/odr. Our Email address can be found here in the imprint. - [Affiliate Fraud Detection](https://www.24metrics.com/affiliate-fraud-detection/): 24metrics is affiliate fraud detection software that blocks fake signups, bot installs, cookie stuffing, and proxy traffic before they reach your campaigns. Built for affiliate networks and performance marketers, it screens every conversion in real time, returns a transparent rejection reason for each block, and keeps false positives under 1%. Connect it to your tracker or MMP in under 30 minutes and start cleaning traffic on a 14-day free trial. - [Free Email Validation Tool](https://www.24metrics.com/tools/free-email-validation-tool/): Validate if an Email is real or if it belongs to a fake Lead/Signup. Our free tool checks for disposable email addresses, high risk email domains, bot patterns and more. - [Domain Scanner](https://www.24metrics.com/tools/domain-scanner/): to check Domain Age, Site Category, Parked Domains, Disposable Email Domains, validate MX / SSL Records - [Free IP Reputation-Scanner](https://www.24metrics.com/tools/ip-reputation-check/): IP address reputation check for VPNs, DataCenters, Bots and residential proxies. - [Web Protect Confirm Reset](https://www.24metrics.com/webprotect-confirm-reset/): Confirming API Key reset... - [Web Protect Confirm Email](https://www.24metrics.com/webprotect-confirm-email/): Confirming your email... - [Web Protect Dashboard](https://www.24metrics.com/webprotect-dashboard/): Is bot hindering your website’s speed and distorting your anayltics? The 24metrics Web Protect plugin blocks malicious bots, ensuring a faster site and more accurate understanding of your legitimate traffic. - [Free WebForm Protection for your Website](https://www.24metrics.com/webform-protection/): Effectively stop Bots and Proxies from creating fake accounts on your account forms. It's easy to install and fully free.  - [Web Protect Registration](https://www.24metrics.com/webprotect-registration/): 🛡️ Web Form Protection – Stop Fraud Before It Starts - [Meeting Confirmation](https://www.24metrics.com/meeting-confirmation-page/): REALTIME CLICK / AFFILIATE FRAUD SCREENING - [List of Subprocessors](https://www.24metrics.com/list-of-subprocessors/): Date of Last Update: - [Privacy Policy](https://www.24metrics.com/privacy-policy/): At 24metrics, we are committed to respect the privacy choices of our clients and Website visitors. This Privacy Policy (the “Policy”) describes how we use and to whom we disclose personal data that is collected by us or provided by you when you visit our website located at www.24metrics.com (the “Website”) or use our services (the «Services» or the “Software”). - [Terms and Conditions](https://www.24metrics.com/terms-and-conditions/): EXCEPT AS EXPRESSLY SET FORTH HEREIN, TO THE FULLEST EXTENT OF ALL APPLICABLE LAWS, THE WEBSITES (INCLUDING ALL INFORMATION THEREON), THE SERVICES AND PLATFORMS ARE PROVIDED BY US AS A NEUTRAL HOST AND ON AN “AS IS” BASIS, AND WE DISCLAIM: - [Click Fraud Detection Software](https://www.24metrics.com/click-fraud-detection/): Click Fraud origins from automated Bots, Scripts, Malware often using Proxies or VPNs to hide the true location for the Fraudster. Their intent is to generate costs / revenue from fake clicks that are hard to identify for traditional tracking or fraud detection systems. ## - [Server Uptime](https://www.24metrics.com/?p=12815) - [3rd Party Rejection Endpoint](https://www.24metrics.com/?p=12776): 24Metrics AdSecurity Platform offer the possibility to sync with a third party rejection status and reason by using a dedicated endpoint. - [Google Ads Integration](https://www.24metrics.com/?p=12764): Enhance your campaigns with 24Metrics' powerful fraud detection and optimization tools. The Google Ads Integration allows you to automatically screen traffic, block fraudulent clicks, and optimize ad spend by leveraging real-time fraud analysis. - [Zappier](https://www.24metrics.com/?p=12550): Access 24metrics AdSecurity with Zappier by accepting the template invitation. Set the event, create an API integration in 24metrics, authenticate using the integration ID, and complete the mandatory screening macros. - [Fraud Monitoring Mode](https://www.24metrics.com/?p=12549): The 24Metrics Platform offers users two modes to manage click activity: Reporting Mode and Active Blocking Mode. Reporting Mode, also known as fraud Monitoring Mode, allows users to observe what actions the platform would take if active blocking were enabled. This feature is particularly useful for users who want to familiarize themselves with the platform and experiment with filter settings without the risk of unintentionally blocking legitimate clicks. - [Advertiser Fraud Database](https://www.24metrics.com/?p=12548): The free advertiser fraud database, blocks fraudulent users, improves campaign efficiency, and syncs rejection reasons. Publishers benefit from pre-click fraud checks, better reputation, and scaling. Data hashing (e.g., SHA-256) ensures privacy while maintaining performance. Synchronizing advertiser rejection data with publishers enhances fraud prevention by ensuring transparency and efficiency. - [Appsflyer](https://www.24metrics.com/?p=12547): Easily integrate Appsflyer with 24Metrics to enhance fraud detection capabilities. Start by creating a new integration in 24Metrics and copying the Integration ID. - [AppMetrica](https://www.24metrics.com/?p=12546): Integrating AppMetrica with 24metrics enables seamless tracking and fraud detection for your mobile app analytics. Follow these steps to set up the integration: - [Push Conversions to CRM](https://www.24metrics.com/?p=12545): Integrating conversion data with your CRM streamlines lead tracking, sales, and customer interactions. Use Postback Manager to push data via APIs or advanced HTTP settings for GET, POST, or PUT requests. This seamless connection boosts efficiency, decision-making, and revenue growth. - [Server IP White List](https://www.24metrics.com/?p=12544): The 24Metrics IP server whitelist. Use this list to configure firewalls and access controls, enabling seamless communication and mitigating unauthorized access risks. - [Parameter List](https://www.24metrics.com/?p=12543): 24Metrics Parameters List - [API Documentation](https://www.24metrics.com/?p=12542): Click here to open the API Documentation in a New TAB - [Traffic Increase or Decrease](https://www.24metrics.com/?p=12541): Traffic Increase and Decrease alerts notify you when click or conversion volumes rise or drop beyond a defined percentage threshold. These alerts help detect sudden spikes or drops in traffic, which may indicate technical issues, campaign problems, or fraud. The comparison is based on “yesterday’s” data versus activity from 2, 4, or 6 days earlier. - [Total Volume Count](https://www.24metrics.com/?p=12540): The Total Volume Count alert monitors click and conversion volumes, triggering notifications when the numbers go above or below your defined thresholds. - [Rejection Rate Alert](https://www.24metrics.com/?p=12538): Rejection Rate Alerts notify you when the percentage of rejected clicks or conversions crosses a set threshold. Use this to quickly catch and respond to traffic quality issues or fraud. - [Notifications and Alerts](https://www.24metrics.com/?p=12537): Stay in control by automating monitoring with customized alerts. 24Metrics lets you send instant notifications via email or Slack based on real-time activity. - [Download Center](https://www.24metrics.com/?p=12536): The 24Metrics platform allows users to group, filter, and export reports in CSV format through the Reports section. Exported files remain available in the Download Center for 90 days. - [Server Logs](https://www.24metrics.com/?p=12535): Server Logs is a comprehensive reporting tool that extends beyond standard reporting, capturing both successfully recorded results (e.g., conversions and events) and rejected or error responses. - [Export Reports](https://www.24metrics.com/?p=12534): The Export Reports feature in 24Metrics lets you download data as a CSV file for offline analysis or sharing with teammates and other departments. - [Shared Reports](https://www.24metrics.com/?p=12533): Shared reports in 24Metrics allow you to give affiliates access to specific report data via a public link. These can include Overview, Click, Conversion, and Event reports. - [Conversion Reports](https://www.24metrics.com/?p=12532): The Conversion Report offers access to raw conversion data, enabling detailed analysis and actionable insights. - [Click Reports](https://www.24metrics.com/?p=12531): The Click Report provides in-depth visibility into campaign click data. Users can filter and group results by Publisher, Offer, Sub ID, User Agent, IP Address, Browser Language, Status, Rejection Reasons, and more. Data can be viewed in-app or exported for external analysis. - [Traffic Insights](https://www.24metrics.com/?p=12530): Traffic Insights is a real-time analytics tool designed to streamline decision-making by providing key traffic data in an easy-to-access format. - [Overview Reports](https://www.24metrics.com/?p=12529): The Overview Reports offers a detailed analysis of click and conversion data, providing insights by: - [Postback Logs](https://www.24metrics.com/?p=12528): Postback logs are a critical tool for monitoring, troubleshooting, and analyzing affiliate postbacks, both successful and rejected. - [Affiliate Postback Setup](https://www.24metrics.com/?p=12527): The affiliate postback setup is critical for syncing conversion data with your affiliate partners or external platforms. This guide walks you through how to configure postbacks in 24Metrics, covering URL setup, firing rules, and advanced options like delay and rejection filters, so you can ensure accurate and timely conversion reporting. - [Postback Types](https://www.24metrics.com/?p=12526): A postback URL is a specific type of URL used to send data from one server to another after a particular event occurs, often used in affiliate marketing. When a user completes a specified action (such as a purchase, form submission, or signup), the different postback types can be triggered to notify the affiliate or tracking platform that the conversion happened. - [Sub ID Validity Check](https://www.24metrics.com/?p=12525): This Sub ID Validity Check filter is designed to block clicks with invalid Sub IDs and can be applied to both clicks and conversions. You can configure what qualifies as a valid Sub ID through the filter settings. - [Click Spam](https://www.24metrics.com/?p=12524): Click Spam, known also as cookie dropping, is a deceptive tactic where fraudsters generate a high volume of fake clicks to illegitimately claim credit for user conversions. This practice inflates click metrics without delivering genuine user engagement, leading to skewed analytics and wasted advertising budgets. - [Low Session Time Anomaly](https://www.24metrics.com/?p=12523): Low Session Time Anomaly filter protects against low-quality or suspicious conversions by evaluating session duration patterns. It prevents conversions from being processed when a high percentage of them occur within an unusually short time after the initial click, suggesting potential fraud. - [Wrong Install Time](https://www.24metrics.com/?p=12522): This filter is specifically designed for Mobile App Install events, addressing potential mismatches related to SDK Fraud. It is integrated with Adjust but can also work with the following parameters: - [Third Party Rejection](https://www.24metrics.com/?p=12521): The filter connects to the Third Party Rejection parameter and requires initial configuration within the Conversion tab of the offer settings. - [Conversion Rate Filter](https://www.24metrics.com/?p=12520): The Conversion Rate Filter is designed to identify and act on conversions that fall outside a predefined CR range, expressed as a percentage. The filter operates based on a minimum number of Clicks and Conversions to ensure statistical validity. Users can apply the filter across various time intervals, including Hourly, Daily, Weekly, and Monthly. - [Session Time Filter](https://www.24metrics.com/?p=12519): The filter blocks conversions when the session, or CTIT, falls outside the defined range, either below the minimum or above the maximum value defined in the filter settings. Session time refers to the duration between a click and the corresponding install. As such, this filter is applicable only to conversions. - [Keyword Filter](https://www.24metrics.com/?p=12518): This keyword filter is primarily designed for Search Campaigns. It allows you to reject traffic based on specific keywords or limit the number of times the same keyword is allowed within a defined time period. To apply this filter, the keyword must be passed in the keyword parameter. E.g. `?keyword=text`. - [Conversion Rejection Threshold](https://www.24metrics.com/?p=12517): The Conversion Rejection Threshold Filter prevents further clicks from being forwarded once the rejection rate for conversions surpasses the predefined threshold. - [Device ID Check](https://www.24metrics.com/?p=12516): The Device ID Check filter is designed to reject clicks that contain an invalid Device ID format. A valid Device ID consists of exactly 36 characters, structured as follows: 8-4-4-4-8. - [GEO Filter](https://www.24metrics.com/?p=12515): The GEO Filter provides an efficient way to block clicks or conversions originating from specific countries chosen from a predefined list. At the same time, it can be use to only allow traffic from specific countries. - [ISP Filter](https://www.24metrics.com/?p=12514): The ISP filter helps block clicks from specific ISPs known for fraudulent behavior. By maintaining a blacklist of such ISPs, this tool safeguards ad campaigns from invalid clicks that could undermine their performance. It operates by identifying and blocking traffic from these flagged ISPs. - [Data Validation](https://www.24metrics.com/?p=12513): The Data Validation Filter, previously known as Parameter Check, plays a vital role in fraud detection by ensuring data integrity. It identifies and rejects data containing invalid or empty parameters. Applicable to clicks, impressions, and conversions, this feature improves accuracy in fraud detection on the 24 Metrics platform. - [Duplicate User Detection](https://www.24metrics.com/?p=12512): Duplicate User Detection is vital for ensuring data integrity and combating fraud in digital marketing. This filter identifies and blocks repeated clicks from the same user, enhancing tracking accuracy, reporting reliability, and optimizing ad spend. - [Device Anomaly Detection](https://www.24metrics.com/?p=12511): The Device Anomaly Detection feature detects fraudulent clicks and conversions from outdated devices are blocked, maintaining data accuracy. This guide explains how to configure and optimize this feature. - [Compliance Checks](https://www.24metrics.com/?p=12510): In the fast-evolving world of digital advertising, ensuring ad quality and safeguarding users from harmful content is critical. Compliance checks play a pivotal role in achieving this goal by ensuring that the referrer URL aligns with established rules and standards, effectively filtering out undesirable or harmful sources. - [Emulator and Bots](https://www.24metrics.com/?p=12509): In today's digital marketing arena, combating bot traffic is essential to safeguard advertising budgets and ensure reliable data analytics. As emulators, click farms, and automated bots become increasingly sophisticated, the 24Metrics platform leverages advanced ad fraud detection technologies to protect online businesses. - [Click Flooding](https://www.24metrics.com/?p=12508): Click flooding is a deceptive practice in mobile advertising where fraudsters generate large volumes of fraudulent clicks to manipulate attribution systems. By claiming credit for organic conversions, these spammers inflate click counts and distort conversion data. - [Javascript Integration](https://www.24metrics.com/?p=12507): The Javascript Integration with 24Metrics enables real-time screening of clicks, conversions, and impressions directly on an offer’s landing page. This integration also facilitates advanced user fingerprinting for enhanced fraud detection and more accurate results. The fingerprinting process provides additional data points, improving deduplication and enhancing the click and conversion filters for better matching. - [Redirect URL](https://www.24metrics.com/?p=12506): This article will guide you step-by-step on how to set up a Redirect URL integration in 24Metrics. - [Custom Integration](https://www.24metrics.com/?p=12505): Setting Up a Custom Integration in 24Metrics AdSecurity Platform - [API Integration](https://www.24metrics.com/?p=12504): Detailed instructions on API integration, including authentication, endpoints, request/response formats, error handling, and best practices. It features examples to ensure a smooth integration experience. - [Trackier](https://www.24metrics.com/?p=12503): To integrate Trackier data with the 24Metrics AdSecurity Platform, follow the steps in the Setup Wizard or watch the video tutorial at the end of this article. - [Tune Hasoffers](https://www.24metrics.com/?p=12502): Integrate TUNE HasOffers with 24Metrics for fraud detection. Configure integration, input credentials, set tracking, enable conversion sync, and update DNS. Complete setup ensures clicks/conversions are screened with advanced filters. - [Affise](https://www.24metrics.com/?p=12500): Integrate Affise with 24Metrics to benefit from the advance trafffic fraud checks. Configure integration, input credentials, set tracking, enable conversion sync, and update DNS. This setup ensures advanced screening of clicks and conversions. - [Everflow API](https://www.24metrics.com/?p=12499): The 24metrics Everflow API Integration is a robust tool that enables seamless integration with the Everflow platform, facilitating efficient management of affiliate marketing operations. It offers endpoints for tracking fraud clicks and fraud conversions in real time. - [VPN & Residential Proxy Detection](https://www.24metrics.com/?p=12498): VPN proxy detection is critical for maintaining data integrity and preventing affiliate fraud. Fraudulent traffic from proxies, VPNs, and spoofed IPs distorts analytics, skews attribution, and costs real money. Our detection system blocks these threats in real time, ensuring your data remains clean and actionable.