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VS

ClickCease

Best ClickCease Alternative for High-Volume Advertisers

24metrics blocks bots, proxies and click farms on Google Ads and on affiliate and partner traffic. Plans are priced per click, not per page view, so your cost stays predictable when your traffic grows.

Why High-Volume Teams Look for a ClickCease Alternative

Limited to Ad Platforms Google / Meta / Bing

No preemptive Blocking

No Integration with with Affiliate Platforms

A ClickCease Alternative That Scales With Your Traffic

Outgrown the volume ClickCease Advanced covers? 24metrics screens millions of clicks, with Google Ads protection and affiliate click screening built in.

High Volume Click Screening Solution. Able to screen billions of Clicks per day.

24metrics vs ClickCease, See The Difference

24metrics_Dark_Logo

Click fraud prevention for Google Ads and partner traffic, priced per click so it stays affordable at millions of clicks.

Free Tier

Covers 50.000 Clicks / month with an option to upgrade to higher tiers.

Google Ads and partner traffic

Automatic IP exclusions and pixel blocking for Google Ads, plus click-level screening for Everflow, TUNE, Affise and custom trackers.

Filters you control

Set filter groups per campaign, offer or partner, start from industry presets, and see the rejection reason for every blocked click.

ClickCease

CHEQ’s self-serve click fraud tool for Google, Meta and Microsoft Ads.

Strong for small sites

Starter covers 5,000 traffic events on one website, with WordPress bot blocking and HubSpot form protection included.

Metered on total traffic

ClickCease counts any user activity it detects or blocks, including internal page views. Usage above your plan is billed as overage.

Enterprise means CHEQ

The top self-serve plan stops at 50,000 events. Larger accounts move to CHEQ enterprise, where Vendr reports a median contract of $35,900 per year.

50.000 Free Click Tier for Google Ads

Try our special free tier for Google Ads marketer. No commitment, no catch. 

Google Ads Integration for Click Screening

Need More Volume? 24metrics High Volume Tiers

High Volume Tier 1

1350

$

/ mo

Billed Annually

Up to 25 Million Clicks

Up to 100,000 Conversions

Up to 10,000 Link Checks

What is included:

Bot Detection

Advanced Machine Learning

VPN / Proxy Detection

Datacenter / Residential Proxies

Click Screening

Block Proxies and Bots

Realtime API Integration

with programmatic response

Conversion Screening

Protection from Bots & Proxies

Affiliate Link Tester

Checks the uptime of tracking links

Reporting Logs

Exportable Data with reasons

High Volume Tier 2

1800

$

/ mo

Billed Annually

Up to 100 Million Clicks

Up to 250.000 Conversions

Up to 10M Impressions

Up to 35.000 Link Checks

Everything in Basic Plus:

Industry Fraud Filters

LeadGen, CPC, eCommerce

Realtime Screening API

Instant API Responses (<25ms)

Affiliate Link Tester

Checks the uptime of tracking links

+20 Integrations

Affiliate Platforms / MMPs

Fraud Email Alerts

Customizable by Traffic Source

1h per Month Expert Advice

Expert Advice & Best Practices

Advanced Reporting

Deep Insights and Reports

Google Click Screening

Preventive Click Fraud Solution

Enterprise

CUSTOM PRICING

Starting from 

3000€ / monthly

Custom Click Volumes

Custom Conversion Volumes

Everything in Advanced Plus:

Dedicated Account Manager

Support via Slack / Teams

Consulting on Fraud Cases

When you need expert advice

Custom Filter Settings

Filters designed for your use case

Customizable Filters

Settings per Offer or Affiliate

Custom Integrations

We can integrate any platform

SLA Guarantee

99.9% uptime guaranteed

E.U. Data Hosting

Hosted Data exclusively in E.U.

Historical Data Import

Analyze past fraud patterns

Multi User / Role Management

Assign Complex Roles

When ClickCease Is the Better Choice

ClickCease is a solid tool, rated 4.7 out of 5 on Capterra and 4.2 on Trustpilot. It can be the better fit if you mainly run Meta or Microsoft Ads and want native protection on those platforms, or if you like the idea of getting WordPress bot blocking and HubSpot form protection in the same tool. It also makes sense for smaller sites with fewer than 5,000 visits a month that won’t outgrow the Starter plan, and for teams that treat round-the-clock chat support as a must-have.

If your volume is growing, or you also buy affiliate and partner traffic, 24metrics will cost less and cover more of your traffic.

24metrics Fraud Filter Configuration panel with VPN, bot detection, and duplicate lead filters enabled for lead gen
Integration Option Dashboard

Already on a CHEQ Enterprise Contract?

CHEQ enterprise is priced by quote. Vendr’s buyer data puts the median CHEQ contract at $35,900 per year, with deals ranging from $20,000 to $180,000. CHEQ has built a broad platform around analytics assurance, Adobe and Salesforce integrations and AI agent detection.

If your main use is protecting paid media and partner traffic, you may be paying for a lot you do not use. Run 24metrics next to CHEQ for 30 days on the same campaigns, compare what each tool blocks, and decide with real numbers before your renewal.

Cheq / 24metrics Side by Side Comparison

No

ClickCease

24metrics

Built for

Google, Meta and Microsoft Ads

Google Ads plus affiliate clicks

Billing unit

Traffic events, incl. page views

Clicks

Starting price

$99 /month

Free (50.000 Clicks)

Real-time blocking

Yes
Yes

Click Screening for Tune / Affise / Everflow

No
Yes

Affiliate Link Tester

No
Yes

Pixel blocking for invalid users

Yes
Yes

Conversion and impression screening

No
Yes

WordPress bot blocking and HubSpot forms

Yes
No

Company

CHEQ, Tel Aviv and New York

24metrics, Berlin

Protect More Than Google Ads

1.8K+

Companies rely on 24metrics for clean, trustworthy traffic.

32M

Anomalies detected daily due to our real-time flag suspicious patterns

21%

After fraud cleanup enterprise clients see significant returns

12B

Bot clicks automatically blocked across global ad campaigns

Click Fraud Detection

Identify and block invalid clicks in real-time, protecting your ad spend from bots, proxies, and click farms.

Affiliate Fraud Detection

Stop cookie stuffing, fake leads, and fraudulent conversions before they drain your affiliate marketing budget.

Impression Screening

Filter out bot traffic and invalid impressions to ensure you only pay for genuine human ad views.

Cybersecurity

Stop romance scammers, fake profiles, and account takeovers with AI-powered identity verification.

Google Ads Click Screening

Protect your Google Ads campaigns from click fraud and invalid traffic with automated real-time blocking.

Affiliate Link Tester

Test affiliate links across 200+ countries and devices. Find broken links before losing revenue.

Frequently Asked Questions

Is ClickCease worth it?

For small websites on Google or Meta Ads, often yes. It is easy to set up, well reviewed, and the Starter plan costs $99 per month for 5,000 traffic events. It gets expensive once your traffic grows, because the top self-serve plan stops at 50,000 events and anything above that is overage or a CHEQ enterprise contract.

As of October 2026, ClickCease lists Starter at $99, Pro at $149 and Advanced at $349 per month on monthly billing, or $69, $104 and $244 per month billed annually. New customers get 30% off the first three months, and larger accounts get custom CHEQ pricing. Check the ClickCease pricing page for current numbers.

Yes. ClickCease is CHEQ’s self-serve product for small businesses and agencies. It was sold as CHEQ Essentials for a period. Larger customers are moved to CHEQ’s enterprise platform, which is priced by quote.

Look for pricing per click instead of per page view, published plans for higher volumes, and the ability to screen traffic outside Google Ads. 24metrics covers 500k clicks for €500 per month and offers high volume tiers up to 100 million clicks, with click screening for affiliate and partner traffic included.

Yes, for a test period. Our team sets up 24metrics alongside your current tool so both see the same Google Ads clicks. You then compare blocked traffic and rejection reasons before you decide.

Google Ads allows up to 500 excluded IP addresses per campaign. Every tool that blocks through IP exclusions, including ClickCease and 24metrics, works within that limit. That is why 24metrics also stops the conversion pixel from firing for invalid users, so your bidding algorithm does not learn from fraudulent clicks.

Yes, that is where 24metrics started. We screen clicks and conversions in real time for Everflow, TUNE, Affise, Cake and custom trackers, and block cookie stuffing, click flooding, bots and proxy traffic. If you run your own partner program, Integr8 includes our fraud prevention at no extra cost.

Also see how we compare as an Anura alternative and an IPQualityScore alternative.

24metrics GmbH is a German company based in Berlin, working on click and affiliate fraud since 2013. The platform is GDPR compliant and EU data hosting is available.

No. Monthly plans are available and you can cancel before your next billing period. Annual billing is optional and gives you a lower monthly price.

Fraud checks complete in under 25 milliseconds, so invalid clicks are rejected in real time, before they are counted or paid for.

Request a Free Fraud Audit of Your Affiliate Traffic

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